Mark Richardson is the CSO/CEO, and Director of Business Development for Planet Earth Creations, Inc., a company specializing in the manufacture of premium natural and organic based fertilizers, compost teas, foliar sprays, pesticides and fungicides for use throughout the horticultural, agricultural, agronomy and home gardening industries. Mark has been with the company since January, 2016 and in that time has been instrumental in launching the company website, recreating the product labels to comply with multistate requirements, negotiating with and signing three (3) regional and one (1) international distributor and is in negotiations with other West Coast Regionals and one (1) national distributor. In Q2 ‘16, alone, the signed distributors had already purchased in excess of $50,000 in products at distributor pricing and they are being very aggressive in the to-market strategies. In addition, Mark has worked with Nicole Martus to recognize expanded sales markets that they are directing additional energies into. Mark has also been working directly with Joe Elia to develop new and unique products to keep their development pipeline full for the months and years to come.
Mark garnered his knowledge of the gardening industries through a two-fold process of understanding. Firstly, he was reared in a rural farming community in southeast Missouri and worked on many of these farms including the small/medium sized family farm where he was raised. Secondly, over the previous five (5) years, 2011-2016, Mark held the Director of Operations and Management position with Hydro Giant – Indoor Garden Supply retail chain. During his time with Hydro Giant he became fully immersed in understanding the indoor gardening industry, its clients, vendors and multitude of processes.
My topic of discussion will be the multitude of organic ingredients that can be successfully used in cannabis cultivation and how to correctly incorporate them into a synthetic feeding regimen.